A brand identity represents your company and there is no quintessential method to build one. While few companies have fruit in their logo, some have just letters. For few it works very well and for few it doesn’t. Good research of the industry will give you an understanding of the style of identity that will be accepted by the consumer.
The studio at Adams helps to complete the process of creating an identity. Finding new and innovative ways of communicating through an image or typeface is what keeps agencies like us moving and build brands like no other.
A win-win brand identity is the one when a consumer can relate and remember your company over your competitors. Not alone the identity, but many other brand applications like Stationery, Signage, Vehicle, Uniform, Website also plays a major role in creating a strong recall value in the minds of the viewer. These are the images that a person remembers and relates more to when compared to raw data.
We can support you in Brand Identity development and also in brand applications like Stationery, Signage, Website, Packaging and further marketing communication.